BetMGM’s Nevada sports betting app comes equipped with a first-of-its-kind feature allowing users to connect to whatever BetMGM markets they travel to.
Let’s Connect
Unlike other sports betting apps that require additional details when first logging into an account in a state other than the one in which it was created, BetMGM’s sports betting app in Nevada will allow customers easy access to their accounts no matter where they roam as long as it is in a BetMGM market.
Before the 2024 football season, BetMGM Nevada will boast a single wallet that will allow those customers to fund and withdraw from their accounts while also being able to place bets without the fuss normally associated with setting up an established sports betting account in a new market. The company believes this is “setting a new industry benchmark” and it’s hard to argue with that logic as it is unprecedented in the domestic mobile gaming market.
“We’re proud to lead the charge in Nevada with a single account and wallet that simplifies and elevates the betting experience,” said BetMGM CEO Adam Greenblatt in a recent press release. “Our players can now immerse themselves in the excitement of MGM Resorts’ Las Vegas destinations or statewide while seamlessly continuing to place wagers in other BetMGM markets.”
Look for Copycats
They say imitation is the sincerest form of flattery. Therefore, it’s highly likely the developers at BetMGM can expect to be “flattered” by competitors in the near future. There is very little that happens in the fiercely competitive world of mobile sports betting and iGaming that doesn’t get replicated, but being the first to do anything brings a competitive advantage.
Eilers & Krejcik, a research and consulting firm focused on the iGaming and sports betting industries, determined the BetMGM app was “clearly the best product in Nevada right now.” A clear dashboard and an easy-to-navigate app replete with a healthy menu of betting options is what all users are seeking and right now BetMGM is clicking on all those cylinders.
Expanding Reach
The BetMGM app can be found in the following North American markets: Arizona, Colorado, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maryland, Massachusetts, Michigan, Mississippi, New Jersey, New Mexico, North Carolina, Ohio, Oregon, Pennsylvania, South Dakota, Tennessee, Virginia, Washington, West Virginia, Wyoming, the District of Columbia as well as Ontario, Canada, and Puerto Rico.
Matt Prevost, chief revenue officer of BetMGM, said, “What this does is it enables our consumers who travel in from other states to seamlessly use their wallet while they’re in Vegas. They still obviously have to go through the sign-up process on property and sign up in Nevada like always. But this connects the entire experience for them as customers. We’ve been working on this for years. And, knock on a lot of wood, we’ve received regulatory approval and the technical delivery will happen this week.”
A regulatory requirement in Nevada for all sportsbooks is that customers must sign up in person at a casino associated with the app. In BetMGM’s case, those who want to register for an account can download the app from Google Play on Android or the Apple Store on iOS.
Once that is done, customers must sign up at any one of the nine MGM properties in Nevada including the Bellagio, Aria, The Cosmopolitan of Las Vegas, MGM Grand, Park MGM, Mandalay Bay, New York-New York, Luxor, and Excalibur.
